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Weardou

Organic cotton underwear brand that celebrates individuality and sustainability with an unapologetically bold, retro aesthetic. Targeted at "weird, goofy dreamers" who embrace their unique identity, the brand challenges conventional underwear design through its distinctive visual language and eco-conscious values.

Brand Identity: Nikas Geisleris
3D Artist: Rokas Mežetis
Packaging: Domas Sakalauskas
Photography: Žymantė Štankelytė

Year
2023

The Challenge

Create a complete brand identity system for a new sustainable underwear brand that stands out in a crowded market dominated by minimalist, neutral aesthetics.